[Website story (250–300]
– WHAT (product, product education, purpose)
Deliciously complex flavours
for straightforward good times
Welcome to a distinctively fruity take on the bittersweet aperitif.
Through uplifting expressions of rhubarb and other compelling
ingredients, we’re blowing the dust off this famously chic liqueur
experience and whisking it into the here and now.
Traditionally, the bittersweet aperitif is sipped before a formal meal.
Our approach is more straightforward. Sommer is your cue to
unhunch your shoulders, unleash your smile and get in the mood
for a fabulous time. No bow tie, no little black dress, no stiff upper
– WHY (why we exist, RTB, info on name)
Let’s get unserious
We take everything that’s wonderful about the bittersweet aperitif
– complexity of method and ingredients, elegantly moreish flavours –
and express it with our own lighthearted flourish. Why? Just because.
In fact our name Sommer literally means just because. Life’s for living
– WHO (two likeminded friends) & WHERE (Yorkshire)
Recipe for success
Richard and Dan, our founding craftsmen, are long-time pals from Yorkshire.
“Our shared passion for the bittersweet aperitif led us to create a range for
people like us – people who are serious about high quality drinks, and who
want to enjoy them with good friends”.
Developed, crafted and produced at our Yorkshire distillery, we use local
ingredients wherever we can. Even if we can’t get our hands on good local
produce, every single ingredient is always sourced thoughtfully and responsibly.
– WHEN (drinking occasions)
Spritz it up
Elegantly low in ABV, Sommer is match-made for the spritz (check out our perfect
serve below) and suits any occasion – a lunchtime tipple on the terrace, straight
after work, or into the evening and beyond.
Made by friends, for friends.